Notching for Free: Do Cyclists Reveal the Opportunity Cost of Time?

Assistant Professor Casey Wichman's article "Notching for Free: Do Cyclists Reveal the Opportunity Cost of Time?" was published in the Journal of Environmental Economics and Management. Wichman writes: 

Time is a fundamental economic constraint. Understanding how individuals trade off time for money is an important input into transportation policy and valuing improvements in environmental quality.

Vernon O'Neal

O'Neal is the 2023 School of Economics Distinguished Alumni Award recipient. Learn more about the annual awards ceremony. 

1. What do you do?

I am a commercial insurance broker in the technology, fintech, and private equity industry verticals. I specialize in cyber/technology errors and omissions liability, management liability and alternative risk, and international exposures.

Xinying Lin

1. What do you do?

I work as an associate project manager, and the major project I’m working on is the innovation and technology commercialization professional program. It’s a certificate course offered on the Georgia Tech Professional Education website about technology transfer and commercialization.

2. What’s the coolest part of your job?

We have international connections, and some of our projects include building new innovation/technology parks in other countries.

Cici McNamara

Cici McNamara teaches undergraduate industrial organization, which is the study of how firms acquire and maintain market power. The course uses microeconomic and game theory to model strategic interactions between firms and examines how antitrust law has regulated firm conduct to achieve certain market outcomes.